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ECHINACEA purpurea 'Powwow Wild Berry'

Image of Echinacea purpurea 'Powwow Wild Berry' (POWWOW SERIES) PPAF

All-America Selections

Family

Asteraceae

Botanical Name

ECHINACEA purpurea 'Powwow Wild Berry'( POWWOW SERIES) PPAF

Plant Common Name

Eastern Purple Coneflower

General Description

It's no wonder this stellar perennial was chosen as a 2010 All-American Selections Winner. Introduced by PanAmerican Seed®, 'PowWow Wild Berry' has large, rosy pink daisies that rise from well-branched, compact plants. It blooms reliably first year from seed and will flower in time for spring production if sown in midwinter. Its large daisies are fade resistant and will continue to bloom for an extended period without deadheading.

Who doesn't love this colorful, easy-to-grow garden perennial? Purple coneflower is a hardy herbaceous wildflower native to the eastern United States. In early to late summer, it bears tall, sturdy stems topped with single large daisies with prominent conical centers. Bloom time may be extended if spent flowers are removed, or deadheaded, though PowWow coneflowers bloom more vigorously than most without deadheading.

This dependable garden staple self-sows freely but not too aggressively. The seedlings can be highly variable, and those of most cultivars will not grow true to seed. Purple coneflower is happiest when planted in sites with full sun and well-drained moderately fertile garden soil.

The blooms make great cutflowers, attract butterflies, and the dry seedheads feed seed-eating birds in winter. Even better, deer do not favor it. It’s a tough, versatile perennial perfect for well-tended borders and wildflower plantings alike.

Characteristics

  • AHS Heat Zone

    9 - 1

  • USDA Hardiness Zone

    5 - 9

  • Sunset Zone

    A1, A2, 1a, 1b, 2a, 2b, 3a, 3b, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24

  • Plant Type

    Perennial

  • Sun Exposure

    Full Sun, Partial Sun

  • Height

    20"-24" / 50.8cm - 61.0cm

  • Width

    12"-15" / 30.5cm - 38.1cm

  • Bloom Time

    Early Summer, Summer, Late Summer, Early Fall

  • Native To

    Hybrid Origin, Northeastern United States, Mid-Atlantic United States, Southeastern United States, North-Central United States, Central United States, South-Central United States, Canada

Growing Conditions

  • Soil pH

    Acidic, Neutral, Alkaline

  • Soil Drainage

    Well Drained

  • Soil type

    Clay, Loam

  • Growth Rate

    Fast

  • Water Requirements

    Average Water

  • Habit

    Clump-Forming

  • Seasonal Interest

    Summer, Fall

Ornamental Features

  • Flower Interest

    Showy

  • Flower Color

    Pink, Rose

  • Fruit Color

    Orange, Brown

  • Foliage Color (Spring)

    Green, Dark Green

  • Foliage Color (Summer)

    Green, Dark Green

  • Foliage Color (Fall)

    Green, Dark Green, Brown

  • Fragrant Flowers

    No

  • Fragrant Fruit

    No

  • Fragrant Foliage

    No

  • Bark or Stem Fragrant

    No

  • Flower Petal Number

    Single

  • Repeat Bloomer

    Yes

  • Showy Fruit

    No

  • Edible Fruit

    No

  • Showy Foliage

    No

  • Foliage Texture

    Medium

  • Foliage Sheen

    Matte

  • Evergreen

    No

  • Showy Bark

    No

Special Characteristics

  • Usage

    Bedding Plant, Cutflower, Mixed Border, Wildflower

  • Sharp or Has Thorns

    No

  • Invasive

    No

  • Attracts

    Birds, Butterflies

  • Self-Sowing

    Yes